Think Outside the Box: 4 Elements of Effective Packaging Design

The very first, real impression that your customers will have with your product is with the packaging. Whether they pick it off of a shelf or pull it out of a cardboard shipping box, your customer’s experience with the container itself should reflect their anticipation of your product. If your product is organic-based shampoo, advanced… Continue reading Think Outside the Box: 4 Elements of Effective Packaging Design

Stand Out: 5 Steps For Better Branding

Branding your business is like putting your signature on it. Unless you properly brand and market that brand, you’ll have a hard time winning over loyal customers. While it does involve a lot of work initially, you’ll find that the benefits outweigh any of the potential problems. Here are five ways to stand above the… Continue reading Stand Out: 5 Steps For Better Branding