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Posted in Marketing

Why Radio Advertising Is A Wise Choice For Your Business

If you are looking for a great way to interact with your customers, you might consider starting your own radio show, or advertising on the radio. Radio advertising is a great way to reach out to potential customers, and it helps to build credibility for your business. Here are some of the benefits your company […]

Posted in Business

The Most Significant Tobacco Company Lawsuits

The link between cigarette smoking and lung cancer was difficult to prove in the United States for decades. Although litigants attempted to attack the tobacco companies over the years with lawsuits alleging bad faith marketing practices targeting children, African-Americans, and urban youth — as well as on behalf of the countless individuals who died as […]

Posted in Business

Recent Notable Employment Discrimination Cases

Employment discrimination, as defined by the law, occurs when an individual’s age, race, gender, physical capability, religion, national origin, color, or genetic information is used by an employer as the basis for a decision affecting that person’s position within the company or their salary. Examples of discrimination in employment include a practice by an employer […]

Posted in Business

The Best Ways To Deal With High-Pressure Sales Situations

A high-pressure sales situation is one where the individual selling applies a significant amount of pressure on a buyer trying to make a purchase. High-pressure sales are defined by hostile responses or persuasive techniques when dealing with concerned buyers. In a two-way conversation with a sales person, some might find the pressure to make a […]