When you are planning an educational, entertainment, or corporate function, getting the right speakers is essential. A talented speaker will bring a unique perspective and personal experience to the subject matter you are trying to highlight, and keep the audience interested and/or entertained. An unimpressive and boring speaker, on the other hand, may put your guests to sleep, and certainly won’t instill any knowledge or confidence in them.
How can you be sure to get the right speaker for your needs, though? One of the best ways is to work with a speakers bureau. A speakers bureau helps you to find and contract the perfect presenter or performer for your event, makes all arrangements for their participation, and ensures that everything goes smoothly the day of. Here are three other advantages to this service:
1. They Will Help You Stay within Your Budget
Events cost money, but the number of people you are expecting, the venue, your initial budget, and the general scope of your function can put a very definite limit on how much you have to spend. Rather than searching blindly though listings only to find that most of them are so far out of your range that you would have an equal chance of getting the President, you can tell a speakers bureau exactly what you have to work with and they can provide options that meet your criterion.
2. They Will Provide the Right Speaker for Your Audience
Not every speaker is right for every engagement – even within the same industry. For instance, if you are trying to run a business seminar and your target audience is a group of middle-aged professionals, you may want to hold off on getting that energetic guy from the infomercials on TV who yells at everyone. Even if that man is a successful businessman, his demeanor might throw a group of more staid individuals. On the other hand, he might be perfect for a self-starter seminar aimed at millennials. A quality speakers bureau will take note of the type of event you want and make recommendations that are suited to it.
3. They Will Find Someone with a Good Track Record
One of the best ways to ensure that your speaker doesn’t bomb is to choose someone with a lot of experience speaking and a good track record of successful functions. Unless you’ve seen them on TV or the cover of a book, however, it may be hard to find out exactly how well a person has been received at events and how popular they are. For instance, if you’re looking for someone to talk about mountain climbing, you may not have heard of the person you get; whereas, you probably could rely upon Jon Stewart or Jason Alexander to speak well about the entertainment industry. A speakers bureau will be able to furnish you with the information you need to feel confident in any choice of speaker.
A speakers bureau is the best way to ensure that you engage an energetic, appropriate speaker for your function. Have you ever run an event? In what way might a speakers bureau have helped?